Clear, practical advice for landowners and farmers considering development or promotion agreements.

Land promotion and development can be complex, full of jargon, and often stacked in favour of those with more experience. The Landowner’s Guide has been created to demystify the process for landowners, farmers, and families.

Our aim is simple: to explain how agreements work, highlight common pitfalls, and give you the confidence to ask the right questions before making decisions. The upcoming book, The Landowner’s Guide to Unlocking Land Value, will be published on Amazon in December 2025.

What You’ll Learn:

• The key types of agreements — promotion, option, freehold sale — explained clearly.

• How land is valued, and how costs, planning, and taxes affect outcomes.

• Examples and case studies to show how deals are structured.